We’re back with our 2021 year end report. In 2021, we collected more than 27.5 million posts in Blinkfire from teams, players, leagues, creators, brands, federations, and more.
This report is bit a different than last year, as we highlight 10 insights across social media, paid media, sports, and sponsorship. Global Ranking, our benchmarking tool, rounds out the end of the report. It includes top 10 rankings across different sports and leagues based on social media engagement and video views from networks like Twitter, Instagram, Facebook, YouTube, Sina Weibo, and TikTok.