Blinkfire Benchmarking™

Understand sponsorship activations across brand categories and industries when selling and renewing deals.

Compare teams' sponsorship and investment strategies for branded assets and activations.

Categorize and rank assets like jersey, LED adboard, and dasherboard based on performance across leagues.

Quickly compare social metrics like followers, video views, engagement, and impressions.

Segment data by specific KPIs for detailed analysis and adjust strategies for better growth.

Provide performance snapshots of various content or campaigns by audience reach and engagement.

Benchmark overall media exposure driven for brands by property, KPIs, and more.

Analyze the effectiveness and performance of sponsorships in different leagues and teams.

Develop customized reports based on the defined objectives and relevant metrics for new brand deals.

Understand the current trends in sports and entertainment to identify emerging opportunities.

Assess the performance of individual teams and players to gauge their marketability.

Analyze the performance of content series to identify what drove the most exposure, engagement, and value.