Blinkfire Benchmarking

Elevate your sponsorship game with unparalleled insights on asset performance, partnership performance, and industry comparisons.

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Comparative analytics across the world’s top leagues, teams, athletes, creators, and more.

Track, analyze, and optimize branded assets across sports leagues and teams.

Drive Asset Value
Understand sponsorship activations across brand categories and industries when selling and renewing deals.
Industry Insights
Compare sponsorship and investment strategies for branded assets, campaigns, and content series.
Asset Performance
Rank assets like jerseys, LED adboards, and step and repeats across teams, leagues, media companies, and other properties with ease.
Untapped Opportunities
Analyze whitespace across sponsorship assets to uncover new revenue potential and activation strategies.

Analyze, compare, and optimize talent performance to drive impactful decisions and partnerships.

Talent Analytics
Track and evaluate influencers, athletes, musicians, and celebrities using key metrics like engagement and impressions.
Scouting & Valuation
Find rising stars and top performers through filtering tools, identifying potential partners based on KPIs and demographic insights.
Activation Management
Monitor creator performance in real-time to make decisions that maximize ROI for partnerships and campaigns.
Industry Comparison
Benchmark talent performance using specific, AI-driven tags to uncover trends and refine your strategies.

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Easily analyze and optimize social media performance across audiences and metrics.

Social Analysis
Quickly evaluate social metrics like followers, video views, engagement, and impressions.
KPI Segmentation
Segment data by KPIs for detailed analysis and adjust strategies for better growth.
Content Snapshots
View performance of content or campaigns by audience reach and engagement.

Uncover the properties and strategies driving value for brands across leagues and competitors.

Media Value Analysis
Compare the overall media exposure generated for brands and properties.
Sponsorship Effectiveness
Evaluate sponsorship performance across teams and leagues.
Tailored Analytics
Create reports that guide new brand partnerships and sponsorship deals.

Comprehensive data for sports and entertainment properties.

Emerging Growth
Stay ahead by identifying new areas in sports and entertainment.
Marketability Audit
Assess the potential of teams and players for partnership marketing.
Content Impact
Understand what drives exposure and engagement through content.

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