Terms of Service

Effective January 1, 2023

Introduction

New! Please read our FAQ especially if you are an attorney asked to review these terms.

These Terms of Service ("Agreement") govern your access to and use of the service(s) ("Service" or "Services") provided by Blinkfire Analytics, Inc. ("Blinkfire Analytics", "we" or "us") through our website (the "Site") or through other communication platforms, including applications on your mobile device (each, an "Application"). Please read this Agreement carefully. By accessing the Service or by accessing or downloading any associated reports, media, materials, or "online" or electronic documentation (collectively, "Licensed Materials"), you agree to be bound by this Agreement. If you do not wish to be bound by this Agreement, you may not access or use the Service or Licensed Materials.

You are licensing an online software service from Blinkfire Analytics, and thus our relationship is that of Licensor and Licensee. Blinkfire Analytics is not an Independent Contractor or subcontractor performing services on your behalf, and there is no Statement of Work that will be defined in your licensing of the Service.

Certain features of the Service may be subject to additional guidelines, terms, or rules, which will be posted in connection with such features. All such additional terms and the Blinkfire Analytics Privacy Policy, which can be found lower down on this page, ("Privacy Policy") are hereby incorporated by reference into this Agreement.

This Agreement may be amended by Blinkfire Analytics from time to time. If we make material changes to the Agreement, we will notify you by email at the email address you provide with your user account information. You agree that such amended Agreement will be effective thirty (30) days after our dispatch of a notice to you, and your continued access to or use of the Service or Licensed Material thereafter shall constitute your acceptance of the amended Agreement.

1. Eligibility

By using the Service, you represent and warrant that you have the right, authority, and capacity to enter into this Agreement and to abide by all of the terms and conditions of this Agreement. If you are an individual using the Service on behalf of an entity, you represent and warrant that you have all necessary right and authority to bind such entity to the terms and conditions of this Agreement.

2. User Accounts

To become a registered user and be eligible to access and use the Service, you must create a user account ("Account") by registering on the Site. To open an Account, you must complete the registration process for the Service by providing Blinkfire Analytics with the information requested on the registration form or as requested via email for an invoice (the "Order Form") and accepting this Agreement. For the sake of clarity, the Order Form may just be marked as an Invoice from our accounting system. You shall promptly update all registration data to keep it true, accurate, current, and complete. Should Blinkfire Analytics suspect that any information you provide is not true, accurate, current or complete, Blinkfire Analytics will notify you, and if the information is not corrected, has the right to suspend or terminate your use of the Service. In addition, you shall not: (i) carry out any form of penetration testing on the Site and/or an Application; and (ii) make any deliberate attempts to cause disruption or harm to the Site and/or an Application. When you register, Blinkfire Analytics will ask you to provide a user name and password ("ID") for each of your registered users (each a "User"), or to connect a social media account from Twitter, Facebook, Instagram, Sina, or Google to act as you ID. User ID’s may not be shared or used by more than 1 individual. You will be responsible for all activities that occur under your ID’s and therefore you should keep them confidential. You agree to notify Blinkfire Analytics immediately of any known unauthorized use of your ID’s or if you believe that any of your passwords are no longer confidential. Blinkfire Analytics reserves the right to require you to alter an ID if Blinkfire Analytics believes that your Account is no longer secure. By creating an Account, you hereby authorize Blinkfire Analytics to use your account information in accordance with the Privacy Policy for the purposes of sending periodic mailings to you about Blinkfire Analytics products, services, and news.

3. License; Proprietary Rights

1. Use of the Service. Subject to the terms and conditions of this Agreement, Blinkfire Analytics grants your Users a limited, nonexclusive, non-transferable, non-sublicenseable and revocable license to access and use the Service for your internal business purposes only. Sharing the Licensed Material with non-Users is strictly forbidden, except where an exportable-report can be emailed to other users within your organization. You must use the Service in a manner consistent with any and all applicable laws and regulations. You acknowledge and agree that your use of the Service or downloading of Licensed Material is at your sole risk. Blinkfire Analytics reserves the right to change or discontinue the Service (or any feature thereof) at any time, with or without notice.

1.a As previously stated, this license allows for exportable reports to be sent to non-Users as allowed by features within the service. For purposes of clarity, a rights-holder, team, or league may share the Licenced Material with sponsors, partners, prospective sponsors, prospective partners, and employees for reporting purposes. Notwithstanding the forgoing, exported reports and Licensed Material may not be re-branded, white labeled, or otherwise modified to remove the branding and attribution of Blinkfire Analytics. In addition, any graphs, charts, or pictures included as screenshots must be attributed to Blinkfire Analytics as well, hyperlinked to http://www.blinkfire.com or the permalink of the source page if the media so allows.

2. Subscriptions. Unless otherwise provided in the applicable Order Form (a) Features in the Order Form and access to content are purchased as subscriptions for the term stated in the applicable Order Form (b) subscriptions for Features may be added during a subscription term at the then prevailing pricing, prorated for the portion of that subscription term remaining at the time the subscriptions are added, and (c) any added subscriptions will terminate on the same date as the underlying subscriptions. 2.1. No contingency on future features. Customer agrees that its purchases are not contingent on the delivery of any future functionality or features, or dependent on any oral or written public comments made by Blinkfire Analytics regarding future functionality or features.

3. License to Materials. Subject to the terms and conditions of this Agreement, Blinkfire Analytics grants you a limited, nonexclusive, non-transferable, non-sublicenseable and revocable license to download and display Licensed Materials solely for your internal business purposes.

4. Restrictions. The rights granted to you in this Agreement are subject to the following restrictions: (a) you shall not license, sell, rent, lease, transfer, assign, distribute, host, outsource, disclose or otherwise commercially exploit the Service or the Licensed Materials or make the Service or the Licensed Materials available to any third party; (b) you shall not modify, make derivative works of, disassemble, reverse compile or reverse engineer any part of the Service or the Licensed Materials; (c) you shall not access or use the Service to build a similar or competitive product or service or attempt to access the Service through any unapproved interface; (d) you will not use any device, software, or routine to damage, interfere or attempt to interfere with any application, function, or use of the Service; (e) except as expressly stated herein, no part of the Service or Licensed Materials may be copied, reproduced, distributed, republished, downloaded, displayed, posted or transmitted in any form or by any means; and (f) any future release, update, or other change to functionality of the Service (if any) shall be subject to the terms of this Agreement unless Blinkfire Analytics expressly states otherwise. You shall preserve all copyright and other proprietary rights notices on the Licensed Materials and all copies thereof.

5. Proprietary Rights. Blinkfire Analytics and its licensors own and retain all proprietary rights in the Service and the Licensed Materials. The Service and Licensed Materials contain the copyrighted material, trademarks, and other proprietary information of Blinkfire Analytics and its licensors. Except as expressly specified in this Agreement, the provision of the Service and the Licensed Materials does not transfer to you or any third party any rights in or ownership of such intellectual property, including, without limitation, any intellectual property rights in any Blinkfire Analytics or third-party content.

4. Data You Provide To Blinkfire Analytics

1. License to Customer Data. In connection with your use of the Service, you may provide us with data regarding yourself (if you’re a Team, League, or Player) or such entities you represent if you are an Agent ("Entity Data") in the fields and format we accept – such as Google Analytics and sales data. By doing so, you hereby grant Blinkfire Analytics a limited, non-exclusive, perpetual, irrevocable, worldwide, royalty-free right to use the Entity Data solely for the purposes of optimizing, validating, enhancing, supplementing and improving the Service and Blinkfire Analytics’s related product and service offerings. You agree not to provide us any Entity Data that you know is false or inaccurate, or otherwise intended to disrupt or falsely skew our data or the Service, and you acknowledge and agree that we have no obligation to confirm the validity or otherwise verify the accuracy of the Entity Data.

2. Restrictions. To the extent your Entity Data is not publicly available or available to us from another source without restriction, we will only use it on an aggregated basis in connection with our services, and we will not disclose it to any third parties. Except as expressly specified in this Agreement, your provision of the Entity Data to us does not transfer to us or any third party any rights in or ownership thereof.

5. Fees; Payments

1. Fees. Your use of the Service is subject to your payment of the applicable subscription fees ("Fees"), as set forth on the Order Form. Actual Fees and availability of all aspects of the Service are subject to change by Blinkfire Analytics at any time, unless otherwise set forth on the Order Form. You must provide Blinkfire Analytics with valid credit card information or other payment information prior to accessing the Service. You agree that Blinkfire Analytics may charge Fees to your credit card or other payment account for the Service and that you will pay all applicable Fees assessed to your Account. Our Fees are exclusive of all taxes, levies, or duties imposed by taxing authorities, and you are responsible for payment of all such taxes, levies or duties. Furthermore, our fees are exclusive of all wire transfer fees or other bank charges imposed by your bank, and you are responsible for the payment of all such fees or charges.

2. Payment. Unless otherwise specified in the Order Form, Fees are due monthly in advance and are non-refundable.

2.a. No advantage or penalty to prepayment. Once you have signed an order form with payment terms, those terms cannot be renegotiated and ther is no advantage or penalty for prepaying ahead of schedule.

2.b. Purchase Orders. You may give us a Purchase Order or ask us to attach a PO Number to our invoice. Any legal language presented with the Purchase Order will be considered null and void, and no matter what it says on the Purchase Order, these terms will govern this agreement.

3. Late Fees. All late payments will be subject to a 3.5% late payment fee, charged monthly, on the open amount due on your account.

4. Suspension for non-payment. Should your account become more than 60 days in arrears, or you have late payments more than twice in a calendar year, Blinkfire Analytics may suspend your account at it's sole descretion. Blinkfire Analytics is under no obligation to provide retroactive service for the time in which your account is suspended.

4a. Default/ Confession of Judgment. Should your account become more than 60 days in arrears (“Default”) and there has been no written notice to Us regarding any alleged claim relating to the deficiency of the Service provided by Blinkfire Analytics, You agree to confess judgment in the amount due and owing, plus late fees, costs and attorneys’ fees. Upon Default, Blinkfire Analytics shall be entitled to a confession of judgment and the ability to immediately proceed with post-judgment collections to enforce the Confession of Judgment without any further notice to You. The Confession of Judgment shall be in any Circuit Court of Cook County, Illinois. You agree that upon Default, Blinkfire may hire an attorney with full power and authority to confess judgment on your behalf for the amount due and owing plus late fees, costs and attorneys’ fees without notice.

5. Reinstatement for a Suspended account. If your account has been suspended, you may reinstate your account by paying all delinquent payments and late fees, and if your original license term has expired, purchase a new subscription. You must have an active subscription to export your data, and all data for a lapsed or suspended account may be discarded at the discretion of Blinkfire Analytics. Blinkfire is under no obligation to provide final reports or exports on licenses that have lapsed.

6. Continuity. Should you choose to lapse your subscription to Blinkfire Analytics, and then restart a subscription at a later date, you must pay for any access to any data and any processing of that data during the time of the lapsed subscription if you wish to have access to data from that time period.

7. Compliance Validation. Blinkfire Analytics may perform a traffic audit to licensed data in your accounts to determine the number of unique users, including browser figerprint and cookie inspection. If the validation procedure reveals that you have used the Service in a manner that exceeds the scope in the Order Form, you will pay us for such unlicensed use of the Service based on the then-current Blinkfire Analytics fee structure.

6. Term

Subject to this Section, this Agreement will remain in full force and effect while you use the Service and/or maintain an Account. Unless otherwise set forth on the Order Form, you may terminate your Account at any time, for any reason by sending an email to info@blinkfire.com, however if you have a paid account, there will be no refunds of any payments and any future payments in the Order Form will survive. Subject to the Order Form, Unless there is a term specified in the Order Form, Blinkfire Analytics has the right to terminate this Agreement, or suspend or terminate your access to the Service, for any reason immediately effective upon sending notice to you at the email address you provide in your Account. Upon termination of this Agreement by either party, your right to access and use the Service will terminate immediately. You agree that we will have no liability to you for any costs, losses, damages, or liabilities arising out of or related to the termination of this Agreement or denial of your access to or use of the Service. Even after this Agreement is terminated, the following provisions of this Agreement will remain in effect: Sections 4, 6, 7, 8, 9 and 11.

7. Warranty Disclaimer

To the extent permitted under applicable laws, the Service and Licensed Materials are provided "As-is" and as available and Blinkfire Analytics expressly disclaims all warranties and conditions of any kind, whether express or implied, including, but not limited to, the warranties or conditions of merchantability, fitness for a particular purpose, title, quiet enjoyment, accuracy, or non-infringement. Blinkfire Analytics does not guarantee and does not promise any specific results from the use of the Service or Licensed Materials. Blinkfire Analytics makes no warranty regarding the results, data or License Material obtained or derived through the use of the Service, nor that the Service will be uninterrupted, free of viruses or other harmful code, timely, secure, or error-free. You agree that Blinkfire Analytics is not responsible for the timeliness, deletion, mis-delivery, or failure to store any communications or personalization or preference settings.

Some jurisdictions do not allow the exclusion of implied warranties or limitations on how long an implied warranty may last, so the above limitations may not apply to you.

8. Limitation on Liability

To the extent permitted under applicable laws, neither party shall be liable to the other, or any related third party, for any lost profits, indirect, consequential, exemplary, incidental, special or punitive damages arising from or relating to your use of the Service, Site, or Licensed Material under this Agreement, even if the other party has been advised of the possibility of such damages.

Notwithstanding anything to the contrary contained herein, each party's liability to the other party for any cause whatsoever, and regardless of the form of the action, will at all times be limited to the greater of (1) an amount equal to the amounts paid by you to Blinkfire Analytics in the twelve (12) months preceding the claim; and (2) one hundred U.S. Dollars (US $100). The existence of one or more claims will not serve to enlarge this limit.

Both parties acknowledge and agree that the limitations of liability are (a) reasonable in light of your ability to use the Service, Site, or Licensed Material at the fees charged by Blinkfire Analytics, and (b) essential and fundamental parts of this agreement, which are necessary to induce each party, respectively, to enter into this agreement.

Some jurisdictions do not allow the exclusion or limitation of liability, so the above limitation or exclusion may not apply to you.

9. Mutual Indemnity

You agree to indemnify and hold Blinkfire Analytics, its subsidiaries, affiliates, officers, agents, and other partners and their employees, harmless from any loss, liability, claim, demand, costs, or expenses, including reasonable attorney's fees, brought by any third party arising out of or relating to: (a) your use of the Service, Site or Licensed Material, (b) our use of the Artist Data in accordance with the terms hereof, or (c) your breach of this Agreement.

Blinkfire Analytics agrees to indemnify and hold you, your subsidiaries, affiliates, officers, agents, and other partners and their employees, harmless from any loss, liability, claim, demand, costs, or expenses, including reasonable attorney's fees, brought by any third party arising out of or relating to: (a) your use of the Service, Site or Licensed Material, or (b) Blinfire Analytics’ breach of this Agreement.

10. Electronic Communications

The communications between you and Blinkfire Analytics use electronic means, whether you visit the Site or send us emails, or whether Blinkfire Analytics posts notices on the Service or communicates with you via email. For contractual purposes, you (a) consent to receive communications from Blinkfire Analytics in an electronic form; and (b) agree that all terms and conditions, agreements, notices, disclosures, and other communications that Blinkfire Analytics provides to you electronically satisfy any legal requirement that such communications would satisfy if it were in a hardcopy writing. The foregoing does not affect your non-waivable rights.

11. Assignment

Except to its successor in the event of a merger or sale of all or substantially all of a party’s assets, a change in control effected by a sale of a party’s voting securities, or to a wholly owned subsidiary or parent owner, neither party hereto may assign this Agreement, in whole or in part, without the prior written consent of the other party, and any such attempted assignment shall be void.

12. Governing Law, Venue, and Aribitration

1. Governing Law. These Terms will be interpreted, construed, and enforced in all respects in accordance with the local laws of the State of Illinois, U.S.A., without reference to its choice of law rules and not including the provisions of the 1980 U.N. Convention on Contracts for the International Sale of Goods.

2. Agreement to Arbitrate Disputes. If there is an event that is not a Default as defined in paragraph 4(a), You and Blinkfire Analytics agree to resolve any claims relating to these Terms through final and binding arbitration, except to the extent you have in any manner violated or threatened to violate Blinkfire Analytics’s Intellectual Property Rights. Under such limited circumstances, Blinkfire Analytics may bring a lawsuit solely for injunctive relief to stop unauthorized use or abuse of the Products, or intellectual property infringement without first engaging in arbitration or the informal dispute-resolution process described herein. In all other cases, both parties hereby agree to submit to arbitration administered by the American Arbitration Association under its Commercial Arbitration Rule with one (1) arbitrator to be selected by mutual agreement of the parties. If we cannot agree on the arbitrator selection, then the American Arbitration Association shall choose an arbitrator for us from the National Panel of Arbitrators. You agree that an arbitrator cannot award punitive damages to either party and to abide by and perform any award rendered by the arbitrator. Judgment upon the award rendered by the arbitrator may be entered in any court having jurisdiction, which shall include, but not be limited to, the courts within Cook County, Illinois.

13. Insurance

Blinkfire is responsible for maintaining insurance to protect itself from the following: (a) claims and/or workers compensation or state disability acts; (b) claims for damages because of bodily injury, sickness, or death of any of its employees or any other person which arise out of any negligent act or omission of Blinkfire, its employees or agents, if any; (c) claims for damages because of injury to or destruction of tangible property, including loss of use resulting therefrom, which arise from any negligent act or omission of Blinkfire, its employees or agents, if any; and (d) claims for damages because of Blinkfire’s professional liability.
Blinkfire will maintain insurance with the following limits for the duration of this Agreement:


Upon Customer’s request, Blinkfire will provide Customer with a certificate of insurance completed by its insurance carrier certifying that minimum insurance coverage as required above are in effect.

14. Entire Agreement

This Agreement, the Privacy Policy and the Order Form constitutes the entire agreement between you and Blinkfire Analytics regarding the use of the Service, Site and Licensed Material. If any provision of this Agreement is held invalid, the remainder of this Agreement shall continue in full force and effect. Notwithstanding any other provisions herein, the parties agree that no person or entity (including any other member) shall be deemed a third-party beneficiary of this Agreement. If any provision of this Agreement is found to be invalid or unenforceable, such provision will be changed and interpreted to accomplish the objectives to the greatest extent possible under any applicable law and the remaining provisions will continue in full force and effect. The failure of Blinkfire Analytics to exercise or enforce any right or provision of this Agreement shall not operate as a waiver of such right or provision. The section titles in this Agreement are for convenience only and have no legal or contractual effect. Please contact us with any questions regarding this Agreement at info@blinkfire.com.

15. Confidentiality and Data Protection

1. From time to time, either party to these Terms (the "Disclosing Party") may disclose or make available to the other (the "Receiving Party") non-public, proprietary, or confidential information of the Disclosing Party (“Confidential Information”). Confidential Information includes any information that reasonably should be understood to be confidential given the nature of the information and the circumstances of disclosure, including non-public business, product, technology and marketing information. Confidential Information does not include any information that: (i) is or becomes generally available to the public other than as a result of the Receiving Party's breach of this confidentiality section; (ii) is or becomes available to the Receiving Party on a non-confidential basis from a third-party source, provided that such third party is not and was not prohibited from disclosing such Confidential Information; (iii) was in the Receiving Party's possession prior to the Disclosing Party's disclosure thereof; or (iv) was or is independently developed by the Receiving Party without using any of the Disclosing Party’s Confidential Information.
2. The Receiving Party shall: (i) protect and safeguard the confidentiality of the Disclosing Party's Confidential Information with at least the same degree of care as the Receiving Party would protect its own Confidential Information, but in no event with less than a commercially-reasonable degree of care; (ii) only use the Disclosing Party's Confidential Information, and only permit it to be accessed or used, for the purpose of exercising its rights or performing its obligations under these Terms, for the purpose of exploring a business relationship (or changes to the business relationship) between the parties, or for any other purpose consistent with the Privacy Policy; and (iii) not disclose any of the Disclosing Party’s Confidential Information to any person or entity, except to the Receiving Party's service providers or financial/legal advisors who need to know the Confidential Information and are bound to confidentiality obligations at least as restrictive as those in these Terms.
3. Each of the parties to these Terms acknowledges that the other party will be irreparably harmed if Confidential Information of the other is distributed in breach of this Section, and that such other party would not have an adequate remedy at law in the event of such an actual or threatened breach. Therefore, each of the parties agrees that the other party shall be entitled to seek injunctive relief against any actual or threatened breaches of this Section by the other party without the necessity of showing actual damages or showing that monetary damages would not afford an adequate remedy.
4. With respect to the Processing of Customer Personal Data (as defined in the Data Protection Addendum) under this Agreement, the Parties agree to comply with the terms of the Data Processing Addendum and incorporate the Data Protection Addendum herein.

16. Copyright/Trademark Information

Copyright 2012-2021, Blinkfire Analytics Inc. All rights reserved. The trademarks, logos and service marks ("Marks") displayed on the Service are our property or may be the property of third parties. Certain uses of Marks require the permission of the owner. If you are interested in using our Marks for any purpose, please contact info@blinkfire.com to determine whether such a use requires authorization.

17. Third Party Services

Sometimes when you use the Services, you may (as a result of or through your use of the Services) use a service which is provided by another person or company. Your use of these other services, may be subject to separate terms between you and the company or person concerned. If so, the Agreement does not affect your legal relationship with these other companies or individuals and you remain responsible for complying with the terms of use of such third party services. If you use third parties' services, while using the Services, you declare that you act in compliance with their terms of use. In particular, if you use Facebook, X or YouTube while using the Services, you must comply with the applicable Facebook (https://www.facebook.com/terms.php), X (https://twitter.com/en/tos), YouTube (https://www.youtube.com/t/terms), Instagram (https://help.instagram.com/581066165581870/) or Google (https://policies.google.com/privacy) rules in versions effective as of the date of use of such services. This includes any redistribution of data that may be restricted by these third parties.

Contact

If you have any questions please contact info@blinkfire.com.

Privacy Policy

Introduction

This privacy policy sets out how Blinkfire Analytics uses and protects any information that you give Blinkfire Analytics when you use this website. Blinkfire Analytics is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. Blinkfire Analytics may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from May 25, 2018.

What We Collect

We may ask you to enter the following information voluntarily:

Any use of Cookies – or of other tracking tools – by this Application or by the owners of third-party services used by this Application serves the purpose of providing the Service required by the User, in addition to any other purposes described in the present document and in the Cookie Policy, if available. Users are responsible for any third-party Personal Data obtained, published or shared through this Application and confirm that they have the third party's consent to provide the Data to Blinkfire Analytics.

What We Do With The Information We Collect

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

Mode and place of processing the Data
Methods of processing

Blinkfire Analytics takes appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data. The Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to Blinkfire Analytics, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of this Application (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by Blinkfire Analytics. The updated list of these parties may be requested from Blinkfire Analytics at any time.

Legal basis of processing

Blinkfire Analytics may process Personal Data relating to Users if one of the following applies:

In any case, Blinkfire Analytics will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.

Place

The Data is processed at Blinkfire Analytics's operating offices and in any other places where the parties involved in the processing are located.

Depending on the User's location, data transfers may involve transferring the User's Data to a country other than their own. To find out more about the place of processing of such transferred Data, Users can check the section containing details about the processing of Personal Data.

Users are also entitled to learn about the legal basis of Data transfers to a country outside the European Union or to any international organization governed by public international law or set up by two or more countries, such as the UN, and about the security measures taken by Blinkfire Analytics to safeguard their Data.

If any such transfer takes place, Users can find out more by checking the relevant sections of this document or inquire with Blinkfire Analytics using the information provided in the contact section.

Retention time

Personal Data shall be processed and stored for as long as required by the purpose they have been collected for.

Therefore:

Blinkfire Analytics may be allowed to retain Personal Data for a longer period whenever the User has given consent to such processing, as long as such consent is not withdrawn. Furthermore, Blinkfire Analytics may be obliged to retain Personal Data for a longer period whenever required to do so for the performance of a legal obligation or upon order of an authority.

Once the retention period expires, Personal Data shall be deleted. Therefore, the right to access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after expiration of the retention period.

The purposes of processing

The Data concerning the User is collected to allow Blinkfire Analytics to provide its Services, as well as for the following purposes: Contacting the User, Data transfer outside the EU and Analytics.

Users can find further detailed information about such purposes of processing and about the specific Personal Data used for each purpose in the respective sections of this document.

Detailed information on the processing of Personal Data

Personal Data is collected for the following purposes and using the following services:

Analytics

The services contained in this section enable Blinkfire Analytics to monitor and analyze web traffic and can be used to keep track of User behavior.

YouTube

Please note the Service uses YouTube API Services as a service provider, and if you use these services through the Service, you are subject to the Google Privacy Policy, located at https://policies.google.com/privacy.

If you have authorized us to access your data via the YouTube API Services, then in addition to our normal procedure for deleting stored data, you may revoke our access to your data via the Google security settings page, located at https://security.google.com/settings/security/permissions.

Google Analytics (Google, Inc.)
Contacting the User
Contact form (thid Application)
INTERNATIONAL TRANSFERS OF INFORMATION

Our servers and offices are located in the United States, so your information may be transferred to, stored, or processed in the United States. While the data protection, privacy, and other laws of the United States might not be as comprehensive as those in your country, we take many steps to protect your privacy

Information, including information collected in the European Economic Area ("EEA") may be transferred, stored and processed by us and our services providers in the United States and other countries whose data protection laws may be different than the laws of your country. We will protect your Personal Data in accordance with this Privacy Policy wherever it is processed and take appropriate steps to protect the information in accordance with applicable laws.

If you live in the EU, or a similar international area, you may have additional privacy rights available to you under applicable laws. We will process your requests in accordance with applicable data protection laws. If you would like to exercise any of the below rights, please contact privacy@blinkfire.com so that we may consider your request in accordance with applicable law:

Controlling Your Personal Information

The Rights of Users

Users may exercise certain rights regarding their Data processed by Blinkfire Analytics.

In particular, Users have the right to do the following:

Links to External Web Sources

Our website may contain links to enable you to visit other websites of interest easily. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Contact information:

Blinkfire Analytics, Inc

privacy@blinkfire.com

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